Michael Trivette Receives AERA Grant

Michael Receives AERA Grant Washington, DC— The American Educational Research Association (AERA) recently awarded Michael with an Education Research Service Project (ERSP) grant for his work focusing on  college access for undocumented students.   The ERSP initiative seeks to utilize the expertise of education researchers to benefit educational organizations, institutions, or other community based organizations that have expressed a need for assistance.   It is the second consecutive year in which AERA has funded the ERSP program.As one of nine projects selected for funding in 2014, Michaels project seeks to assist current high school counselors and undocumented students in locating postsecondary institutions that offer friendly admission policies and financial assistance.   This information will be used to help the students and faculty of Freedom University, a non-profit organization in Athens, Georgia that provides college-level coursework to undocumented students in hopes that they will  enr oll in accredited colleges and universities.The ERSP, titled A Guiding Light for Students in the Shadows: A Qualitative Project for Providing College Counseling to Undocumented Students, is slated to run through the beginning of 2015 and results will be presented at a future AERA conference.   Click here to read the full press release from AERA, including abstracts of each ERSP.This grant marks the second time in as many years that College Transitions has received support from AERA, following Andrews award in 2012.

Essay on We Need Same-sex Marriage Now - 1352 Words

We Need Same-sex Marriage Now Known to some people as a lifetime commitment of devotion, to others a promise to reside with a stranger, and even to some people as a union arranged by their parents, marriage is a widely varying ritual practiced all over the world. In the United States, marriage is a freedom of choice and an act of love, supported with benefits and privileges from the government. It has traditionally been the union of a woman and a man, made with the expectation of permanence and the aim of producing and raising offspring. Tradition, however, is beginning to change. The divorce rate is growing, there is an increase of step-families and single-parent families, and more and more couples are opting not to have children.†¦show more content†¦I dont know one American who would willingly surrender any of these rights ² (p. 45). Instead of legalizing homosexual marriage, many people are advocating a compromise -- the domestic partnership. Basically, a domestic partnership is a publicly recognized consent between heterosexual or homosexual couples to share the cost of living expenses. The consent also serves as a symbolic commitment to monogamy for many gays. However, many people qualify for the domestic partnership status under its vague specifications.  ³What constitutes a domestic partner? ² questions Brent Hartinger.  ³Could roommates qualify? A woman and her live-in maid? It could take an array of judicial decision making to find out ² (p. 57). This separate but equal attempt is, in truth, not at all an equal alternative to marriage. It is an agreement proposed by some cities to provide their unmarried municipal workers with bereavement leave and other benefits. However, the benefits offered are only a small part of the privileges entitled to married couples, and are available to only a small number of gay and lesbian couples in several cities. Furthermore, not only does a domestic partnership deny homosexual couples many rights, it is a statement that gay relationships are sub-normal, which is discriminatory. The widespread belief that homosexuality is Å’wrong causes many gays to live lives filled with alienation and separation from society. Often, these emotions arise whenShow MoreRelatedMarriage Law : The Legal Union Of A Couple As Spouses1642 Words   |  7 PagesMarriage is defined as the legal union of a couple as spouses. The elements of marriage include: (1) the parties legal ability to marry each other, (2) mutual consent of the parties and (3) a marriage contract as required by law. (Legal Information Institute, 2014, n.d.). In the United States, marriage law is regulated by the individual state. Standards such as age, residency, relation, mental capacity, and gender are requirements regulated on a state-by-state basis. Until recent changes, the DefenseRead MoreSame Sex Marriage Should Be Legal1288 Words   |  6 Pages Marriage is not precisely the same as it used to be interpreted. For example, women used to be their husband’s property. Sometimes the women were forced to marry whoever their parents wanted them to marry and most of the time they couldn’t leave the marriage. Nowadays women have more freedom. They can vote, they can run their own business, and they can marry whichever man they want to. The laws change as the people’s mind change. As they get more comfortable with the idea, they become more openRead MoreGay Marriage Should Be Banned874 Words   |  4 Pagesgay rights or same sex marriage should be banned or that it’s wrong under their religions. With that there are many factors that contradict against gay rights, such as religion, child adoption, and divorce just to name a few. 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And then the kingdom of God makes marriage redundantRead MoreGeorge Chauncey, Why Marriage?1245 Words   |  5 PagesGeorge Chauncey, Why Marriage?: The History Shaping Today s Debate over Gay Equality, 2004 Nisha Chittal, Judges Chip Away at Florida Gay Marriage Ban, msnbc.com, July 26, 2014 Jeffrey M. Jones, Same-Sex Marriage Support Solidifies Above 50% in U.S., Gallup.com, May 13, 2013 Stonewall Rebellion, www.nytimes.com, Apr. 10, 2009 Goldberg, Carey (February 10, 2000). Vermont Panel Shies From Gay Marriage. New York Times. Retrieved July 13, 2013. https://www.isidewith.com/poll/965633 Read MoreSame Sex Difference Of Attitude963 Words   |  4 PagesSame Sex Difference of Attitude In the new age of same sex marriage and more people being part of the LBGT (lesbian, gay, bisexual, and transgender) community, society has become more accepting of same sex couples in some ways and not in others. Recent events such as marriage, health benefits, television programs, raising children and even the presidential campaign has been changed based on the acknowledgement of same sex couples. The attitude of the population is controversial, some people are forRead MoreSame Sex Marriage Should Not Be Legalized1617 Words   |  7 Pagesimportant influences, marriage was considered to be between man and woman holding a physical and spiritual bond between each other, not between man and man and woman and woman. Some may see marriage as between two people of the same gender, or what is known as same-sex marriage. This form of marriage became popular in the U.S. during the 1960’s and 1970’s due to the urge of legalization coming from many American citizens at the time . (â€Å"The Long Road to Marriage Equality†) Same-sex marriage became state-legalRead MoreNegative Effects Of Same Sex Marriage875 Words   |  4 PagesNegative Effects of Same-Sex Marriage Introduction In the past 50 years, the American family has undergone immense changes. In the past, families remained extremely conservative and traditional families, upholding the ideal of marriage, which remained between a man and a woman. Recently, with the passing of Obergefell v. Hodges, same-sex marriage is now legal in the United States. Consequently, the idea of marriage has been redefined, and, as a result, the new legislature will now have significant effectsRead MoreGay Marriage Should Be Legal1691 Words   |  7 PagesIn discussions of gay marriage one controversial issue has been whether or not it should be legalized. On the one hand, some people argue that gay marriage should not be accepted in our society. On the other hand, some people believe that gay marriage should be legalized. Others even maintain that gay marriage is not a problem, and we should respect the preferences of everyone. My personal view is that gay marriage is not a big issue because we are in a free country, wh ere everyone has to respectRead MorePersuasive Essay On Same Sex Marriage776 Words   |  4 Pages The issue of same sex marriage is an arguement that everyone has heard before. Some states, like California, argue incessantly about it; they pass and repeal the same few bills and laws dozens of times before anything gets done. In other countries, Canada for example, it is legal universally. Not allowing same sex marriage is a violation of constitutional law (Gannon). The constitution says that we all have equal rights, yet part of the population isn’t allowed to marry the people they love

Major Categories Of Direct Practice - 1306 Words

I can competently implement, identify, and describe the four major categories of direct practice in my own practice. I can also competently articulate the correct application, focus, and desired result of direct practice theories presented in this chapter in my own practice. The first of the four major categories is psychodynamic theories, which attempts to connect the current problems a client is having to past traumas from an early time in life. The focus of psychodynamic theories is to translate insights into personality changes within the client. The second category is cognitive-behavioral theories, which connects the cognitive processes and their influence on behaviors and focuses on the present with hopes to improve the future. These theories focus on the current conditions of the client and identify distortions, beliefs, and misconceptions that contribute to the behaviors and symptoms of the client. The third theories are the humanistic theories which are theories concerned w ith the present time and consists of a therapist being authentic, genuine, and having positive regard for the client while conducting person-centered counseling. The fourth of the four major categories is postmodern theories, which are theories that belief that reality is subjective in nature and open to multiple interpretations influenced by personal experiences and values along with the social and political norms. Within the postmodern theories is narrative therapy and solution-focused therapy.Show MoreRelatedKindergarten Vocabulary : A Literature Review1488 Words   |  6 Pagesthese, vocabulary is often a major struggle for many children in kindergarten. Young children are often exposed to vocabulary through conversations, but not in a manner of teaching it explicitly. 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Hotels Business Corporation

Question: Describe about the Hotels Business Corporation. Answer: Introduction Hyatt Hotels Corporation is a group of hotels and resorts. The Hyatt Hotels Corporation came into existence in 1957 and is headquartered in Chicago, United States of America. It has been listed as the best company to work for with the Fortune magazine. This hotel chain has won several other awards as well. This group has over 95,000 employees in different parts of the world. The annual revenue for this group is over 4 billion dollars. The present occupancy rate for Park Hyatt Hotel is around 70% (Sydney.park.hyatt.com, 2016). Park Hyatt Sydney offers an exquisite experience to its guests. Offices of some large and successful companies of Australia and head-offices of Multi-National Corporations are situated in Sydney for example Westpac, Commonwealth Bank of Australia, Allianz, Citibank etc. Sydney Harbor Bridge, Darling Harbor, and Watsons Bay etc. are the major tourist attractions of Sydney (Chen, 2016). Thus tourists visit Sydney every year for site-seeing and shopping. Therefore, the hotel can target the local residents of Sydney as well as tourists visiting Sydney. Park Hyatt Sydney lays a lot of emphases on values like comfort, care, sophistication, and courtesy. The hotel has 155 rooms and suites. The hotel offers every facility to make the stay of the visitors memorable and has a multi-lingual staff. The Sydney international airport is only 16 kilometers away from the Park Hyatt hotel. This hotel is only 4.5 Km away from the Darling Harbor. The guest rooms have wall-length sliding windows made up of glass that provide gateway to private balconies. The Park Hyatt hotel offers every facility that the visitors can imagine (Sydney.park.hyatt.com, 2016). The hotel also offers facilities like 24-hours front desk service, facilities for physically challenged people, spa, salon, gymnasium, barbeque, mini-bars, kids entertainment section, option for babysitting, currency exchange center, roof-top pool, conference halls, option for private chefs, express laundry, florist, medical services, travel desk, option for chauffeur etc. It caters to people who wish to experience fine dining and world-class accommodation (Karadag, 2006). The hotel has highly professional, skilled and friendly staff members. Park Hyatt focuses on customer relationship management. Market and situation analysis: Market analysis is generally done before entering a particular industry in order to analyze the attractiveness of the market in which the industry operates. An organization makes use of market analysis in order to take decisions related to manpower, financial investment, technology, marketing activities, inventory etc. Market analysis helps an organization in making an assessment of the future opportunities and threats pertaining to the industry while taking into account its strengths and weaknesses (Corkery and Corkery, 2015). The elements considered in the market analysis include the size of the market, prevailing trends in the market, the growth rate of the market, availability of distribution channels, the scope of profitability, pricing trends within the industry. Strategic goal setting A brand should set pre-defined objectives for its promotional campaign in order to measure its impact on the business of the hotel. The objectives of promotional strategy for the hotel should be to increase awareness about Park Hyatt Sydney (especially the services offered by the hotel) and encourage people to visit the Park Hyatt Sydney to experience world-class food, beverages and services. The impact of the communication plan on the business of the hotel should be measured over a period of 1 year (Mueller and Kaufmann, 2001). The major KPIs for the marketing plan should be awareness, preference, occupancy and booking. The following should be the communication objectives for Park Hyatt Sydney: To increase the customer base by 12% within 1 year in comparison to the customer base in the previous financial year. To increase the awareness about the range of services offered by Park Hyatt Sydney by 80% in a time period of 6 months. To persuade 10% of the target audience to visit the hotel for the first time within a time period of 1 year (Cairncross and Kelly, 2008). To increase preference for Park Hyatt Sydney in comparison to other luxury hotels by 25% in 1 year by creating top-of-mind awareness and superior brand image. To increase occupancy by 10% in a period of 1 year. Occupancy can be defined as the total number of rooms booked over the total number of rooms that are available in a hotel (Cairncross and Kelly, 2008). To increase booking for Park Hyatt Sydney by 10% over a period of 1 year. Competitor analysis: Competitor analysis is done in order to analyze the strengths and weaknesses of the existing and potential competitors. Formulation, implementation, and monitoring of strategies are done on the basis of this analysis. The main objectives of competitor analysis are to list the brands operating in the same market, understand the capabilities of competitor brands, understand the strategies formulated by the competitors etc. Competitor analysis, detailed profiling is done for the major competitors existing within the given industry that involves the following elements: Understanding the background of the competitors like their history, mission, vision, values, their organizational structure and their presence in the market. Understanding the existing product portfolio of the competitors, development of new products/ services, licenses, investment in Research Development activities (Smeral, 2014). Understanding the financial stability of competitors, understanding the promotional techniques adopted by competitors, their target customers, market share, the budget for promotional campaigns, online and offline modes of promotion, positioning strategy, pricing strategy etc. The competitor list for Park Hyatt Sydney includes luxury hotels like Pier One Sydney Harbor, Sheraton on the Park, The Westin Sydney, The Amora Jamison, The Langham Sydney, Quay Grand Suites Sydney, Four Seasons Sydney, 1888 Hotel, QT Sydney, Marriott Hotel at Circular Quay, The Darling Hotel Sydney, Swissotel Sydney etc (Fivestaralliance.com, 2016). It is important to keep a check on the potential competitors along with the existing competitors. Low entry barriers, greater demand in comparison to the supply, high profit margins etc. increase the probability of potential competitors. Competitive advantage In todays competitive world, hotels are making strategic moves to gain advantages over other hotels targeting the same market segments. A strategy is basically a plan of action chosen by a brand for achieving its the desired objectives. All the internal and external factors affecting the business are analyzed while considering the uncertain conditions/ situations. These days hotels are trying to gain leadership in terms of customer experience, pricing of food/ services along with the quality of food/ services offered to visitors. Park Hyatt Sydney provides unique value to its guests on the basis of differentiation (customer experience, innovation, quality of services etc.). Competitive advantage is achieved by brands on the basis of their key strengths like human resource management, inventory stock management, distribution network, technology etc. Competitive advantage leads to enhanced efficiency, reduction in costs incurred to the brand and superior quality. Having an edge over the competitors results in higher market share and increased profits. Segmentation Segmentation of the market is critical for making a strategic marketing communication plan. This is a technique used by brands to divide the market served by the industry into small sections. In a market segment, customers have the similar likings/ demands/ priorities/ aspirations/ and respond in a similar manner to a marketing initiative taken by the brand. The target audience for the product/ service category is selected on the basis of market segmentation. This helps in gaining a competitive advantage. Segmentation is done on the basis of geographic location, demography (age, gender, religion, income level, educational level), behavior and lifestyle (activities, interest, values, spending pattern) of people. Targeting and positioning process Targeting strategy takes into consideration the diversity of customers for an industry. Brands make different offerings on the basis of market segments. Segmentation should be done in such a way that same promotional techniques should attract the group of customers belonging to a particular segment. Brands try to create brand loyalty and top-of-mind recall in the minds of the target audience by highlighting the USP of their products/ services and creating a positive perception about their products/ services. This technique known as the positioning technique is very important for low-involvement decisions like selecting a hotel. A positioning statement is generally used while communicating with the stakeholders (Yusof and Jamaludin, 2014). Positioning statement helps to distinguish the brand from its competitors. This is done by highlighting the brands USP, credibility and other details that influence the buying decision of people. For this hotel, the people of Sydney and the tourists visiting Sydney should be targeted on the basis of geography. On the basis of demography, people who are unmarried/ married, live in urban areas and are falling in the age group of 20-40 years should be targeted. Educated people who fall in the high-income bracket should be targeted. Those people should be a target who enjoys fine dining. The positioning statement for this project should be- Experience luxury with our hotel. We value our customers. Our genuine hospitality, exquisite decor and attention to details will turn your moments into memories. It is a perfect option for people with gourmet tastes (Yusof and Jamaludin, 2014). Design message The presentation (layout, color scheme, fonts etc.) and the content of the promotional message play a vital role in determining the impact of the chosen communication strategy. All the online and offline communications should include the positioning statement. The message should have images of how the hotel will look from the exterior as well as from the interior (Curtis, 2002). Pictures of the reception, dining area, mini-bars, spas, and rooms should be used. The message should include facts that lend exclusivity to the brand. The message should be designed in such a way that it leaves a lasting impression on the minds of viewers and it entices the viewers to visit the hotel at least once. Development of IMC program Different marketing tools are used by brands to achieve their marketing and communication objectives like advertisements, viral marketing, direct marketing, internet marketing, viral marketing, sales promotion, publicity, personal selling and outdoor marketing (kiosks, shopping malls, air-borne, stadiums). Integrated Marketing Communication (IMC) makes use of different marketing tools for accomplishing the objectives relevant to the brand where all the tools convey the same message to the target customers. Park Hyatt hotel should make use of offline and online advertising, internet marketing and publicity/ public relations. The approximate budget for a promotional campaign for Park Hyatt Sydney would be around 70,000 dollars for 1 year (Grewal and Kishen, 2010). Implementation of communication strategies For online as well as offline advertisements, brands use different appeals to convey the message- rational appeal and emotional appeal. For Park Hyatt hotel emotional appeal (pleasure and comfort) should be used. The advertisement should urge people to come and book a room in the hotel during their family vacations or select the hotel for business trips. The hotel will help them to unwind, forget about professional stress and energize themselves. Some actor, sportsperson or politician can be asked to promote the hotel (Huertas, Casas and Subira, 2013). Before exposing the target audience to the promotional messages, media planning is done by a brand. Following elements are included in media planning: Selection of medium: It can be classified into different categories for delivering the promotional messages like print media (newspaper, journals, and magazines), broadcast media (radio, television), outdoor media and internet. Print media (television and newspaper) and internet marketing should be used for advertising the luxury hotel. Selection of media vehicle: It is the specific carrier or tool that is selected within the given medium (print media, broadcast media, internet, outdoor media). For this hotel, advertisements should be given in a newspaper named Times Today and television channel named Your Food Travel Guide. Reach and Frequency: Number of people exposed to the advertisement at least once in the given time period comprises the reach. The number of times in a given time period the viewer is exposed to an advertisement is known as frequency. For Park Hyatt Sydney, advertisement should be given once in a month in the newspaper and once in 3 days on the television channel (Huertas, Casas and Subira, 2013). For marketing through online mode, blogs should be created, pages should be created on social networking sites like Face book and Twitter for promoting the hotel and banner advertisements should appear when a person visits a website related to tourism and food. Monitoring and analyzing the IMC program The effectiveness of the marketing strategy for the hotel should be analyzed because a lot of monetary stakes are involved in the promotional campaigns. Thus the campaign should achieve the desired objectives. Evaluating of the marketing and communication strategy is done so that if the chosen promotional mix is unable to achieve the set objectives, alternate marketing strategies can be formulated. Following are the techniques that should be used to monitor the impact of advertisements and publicity/ Public relations: Market surveys: After the target audience gets exposed to the online and offline advertisements, consumer surveys should be conducted to analyze the change in awareness, perception, and preference (Brinia and Chryssi-Alexandra, 2016). These surveys should be conducted after every 3 months. The Percentage increases the level of occupancy and bookings over a period of 3 months. Test for recall and retention of advertisement: Random customers from the target segment should be selected and they should be asked to recollect the message delivered by the advertisement, positioning statement and the appeal used in the advertisement. It is important to measure the total number of impressions over a time span of 3 months Analysis can be done by monitoring the percentage change in the number of positive reviews or negative reviews over a time span of 3 months. The impact and effectiveness of internet marketing should be measured through the volume of unique visitor traffic on the website of Park Hyatt hotel, number of comments/ likes/ posts/ shares on different social media sites like Face book, Twitter etc. It should also be measured by the customer queries posted on the website and the Return on Investment (ROI). Conclusion: An effective promotional mix including advertisements, publicity/ public relations and internet marketing should be used by Park Hyatt hotel to increase the customer base and market share. The chosen promotional mix should help in creating a positive brand image. This will result in target customer base visiting the hotel and even recommending the hotel to other people (Brown, 2002). Undoubtedly, focusing on customer experience will help in becoming successful in this industry. Taking feedback from the customers on a regular basis will help to improve the customer experience. Loyalty programs will help to increase the cost of switching. Thus customers especially the business travelers will choose Park Hyatt over other hotels. References Brinia, V. and Chryssi-Alexandra, K. (2016). In-Company Training In Tourism: The Case of the Domotel Hotels and Resorts.ijhrs, 6(2). Brown, J. (2002). The Competitive Market Efficiency of Hotel Brands: An Application of Data Envelopment Analysis.Journal of Hospitality Tourism Research, 26(4), pp.332-360. Cairncross, G. and Kelly, S. (2008). Human resource development and 'casualisation' in hotels and resorts in Eastern Australia: Getting the best to the customer?.Journal of Management Organization, 14(4), pp.367-385. Chen, M. (2016). A quantile regression analysis of tourism market growth effect on the hotel industry.International Journal of Hospitality Management, 52, pp.117-120. Corkery, L. and Corkery, N. (2015). Western Sydney Parklands: Australias Largest Urban Park.PARKS, 21(1), pp.29-42. Curtis, I. (2002). Environmentally Sustainable Tourism: A Case for Carbon Trading at Northern Queensland Hotels and Resorts.Australasian Journal of Environmental Management, 9(1), pp.27-36. Fivestaralliance.com. (2016).The 79 Best Luxury Hotels in Australia - Five Star Alliance. [online] Available at: https://www.fivestaralliance.com/luxury-hotels/208/australia-the-south-pacific/australia [Accessed 12 Sep. 2016]. Grewal, N. and Kishen, T. (2010). Hacking River at the Royal National Park, Sydney, Australia.Spine, 35(11), p.i. Huertas, R., Casas, A. and Subira, E. (2013). Selecting better attributes in third-party hotel reservation Web sites: A comparative analysis.ASEAN Marketing Journal, 1(1). Karadag, I. (2006). Comparing Market-segment-profitability Analysis with Department-Profitability Analysis as Hotel Marketing-decision Tools.Cornell Hotel and Restaurant Administration Quarterly, 47(2), pp.155-173. Mueller, H. and Kaufmann, E. (2001). Wellness tourism: Market analysis of a special health tourism segment and implications for the hotel industry.Journal of Vacation Marketing, 7(1), pp.5-17. Smeral, E. (2014). Forecasting the City Hotel Market.Tourism Analysis, 19(3), pp.339-349. Sydney.park.hyatt.com. (2016).Park Hyatt Sydney | Luxury Sydney Hotel in the Rocks. [online] Available at: https://sydney.park.hyatt.com/en/hotel/home.html [Accessed 12 Sep. 2016]. Yusof, Z. and Jamaludin, M. (2014). Barriers of Malaysian Green Hotels and Resorts.Procedia - Social and Behavioral Sciences, 153, pp.501-509.